функционални попуст

функционални попуст

Додатак цене који се даје фирми која обавља неки део маркетиншке функције за остале чланове канала дистрибуције, такође се зове трговински попуст.

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Industrie/Domein: Professional careers
Category: Sales
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Gerelateerde termen

попуст

Computer; Operating systems

A specific type of promotion in which customers are invited to save money on specific products or product groups if they meet certain specified conditions.

попуст

Retail; ignore

Represents a reduction in the price of an item.

podkulture

Professional careers; Sales

Broad groups of consumers within a society's culture having similar values which distinguish them from the rest of society.

potršačko tržište

Professional careers; Sales

Buyers and potential buyers of goods and services for personal and household use.

elektronsko poslovanje

Professional careers; Sales

Business conducted over the internet, not only buying and selling but also servicing customers and collaborating with business partners.

donošenje odluka

Professional careers; Sales

Choosing between alternative courses of action using cognitive processes - memory, thinking, evaluation, etc, also called problem solving.

likvidnost

Professional careers; Sales

Current assets, other than inventory and work in progress, to which a firm has ready access, liquidity represents a company's ability to meet its immediate liabilities.

стабло одлучивања

Professional careers; Sales

A decision-making tool in which alternative options are portrayed graphically as branches on a tree, also referred to as a decision flow diagram.

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