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тестирање примероци

A promotional activity in which consumers are allowed to experience a good or service free of charge or at a greatly reduced cost.

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Products distributed free of charge to prospective buyers to promote future purchases.

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Buyers' insensitivity to price, when the percentage change in quantity demanded is less than the percentage change in price, consumers are price-insensitive, see price elasticity.

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Broad groups of consumers within a society's culture having similar values which distinguish them from the rest of society.

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"Get the prospect's attention, gain their interest, create desire and encourage them to act by moving forward with the purchase. ".

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Average income per person in a population.

дополнителни бенефиции
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Benefits enjoyed by employees as part of a total remuneration or compensation package.

глобални брендови
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Brands sold to world markets with essentially the same promotion.

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