Životni ciklus proizvoda

Životni ciklus proizvoda

A management technique in which a product is depicted as passing through a series of progressive stages.

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Deel van toespraak: noun
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Industrie/Domein: Advertising
Category: Marketing communications
Company: Butterworth-Heinemann
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životni ciklus proizvoda

Professional careers; Sales

A concept which draws an analogy between the span of a human life and that of a product, suggesting that, typically, a product's life consists of four stages - introductory, ...

životni ciklus

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Životni siklus internacionalnog proizvoda

Business services; Marketing

A theory that states products have a life cycle with 4 stages, introductory, growth, maturity and decline, from which different marketing approaches should be taken.

Provizija

Advertising; Marketing communications

The method of remunerating advertising agencies by means of a payment directly from the media – traditionally set at 15 per cent of the advertising expenditure.

Spoznajni odgovor

Advertising; Marketing communications

The interpretation of stimuli and the organization of thoughts and ideas.

Cirkulacija

Advertising; Marketing communications

The number of issues of a media title that are sold.

Emitovanje

Advertising; Marketing communications

broadcasting, are media designed to meet the mass market, to meet buyers/consumers of certain products.

Od biznisa do biznisa

Advertising; Marketing communications

The promotion of its products or services by one company to another.

Beneficijska segmentacija

Advertising; Marketing communications

A grouping of consumers based on the specific benefits they desire from a product.

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rotkvica

Annual or biennial plant (Raphanus sativus) of the mustard family, probably of Oriental origin, grown for its large, succulent root. Low in calories ...